Certified Google Premier Partner
Enhance your website user experience with a comprehensive UX audit.
Get valuable insights on how your users interact with your website and tailored, actionable recommendations on how to improve your user experience, meet usability and accessibility best practices, and create user journeys that drive leads, sales, and revenue.
Chat to a Specialist50% Off UX Audits! (Only £995 +VAT)
Book a Half-Price UX Audit!
To book your 50% off UX Audit, simply complete the quick form below, and our specialists will get in touch to discuss your project further.
What is a UX audit?
A UX audit involves analysing how users interact with your website or app to identify usability issues that affect user satisfaction and engagement. Finding and fixing these issues can help you increase user engagement, reduce site abandonment, and generate more website leads and sales.
With our approach to UX audits, we look closely at your website data and use industry-leading tools to identify areas of your website experience and user journey that you can improve. We then present this to you with a list of clear recommendations you can implement yourself, or we can implement for you as part of a wider UX project.
Breakdown of Complex UX Issues.
Our UX audits pinpoint problems such as confusing navigation, slow load times, and poor mobile responsiveness, helping you fix damaging usability issues on your website or app.
Competitor Analysis.
We evaluate your competitors’ user journeys to see how your website compares to others, highlight best practices in use, and find opportunities for differentiation, helping you stay ahead in the market.
Detailed Data Analysis & Review.
Reviewing detailed analytics such as user flows, drop-off points, and conversion rates, we can identify behaviour patterns to give you a comprehensive view of how users interact with our website.
Actionable Recommendations.
With a clear picture of how people use your website and your compliance with UX best practices, we deliver clear, actionable recommendations that will help enhance your user experience.
88% of users say they wouldn’t return to a website if they had a bad user experience.
Just as a great user experience can leave a lasting impression on your users, a bad experience can, too. A poor user experience can harm your business’ image and reputation, making people avoid your website or brand in the future.
Ensuring your website is accessible, easy to use, and allows users to find information and achieve their goals without frustration helps reduce user abandonment, promote brand loyalty, and increase the percentage of returning visitors.
Step 1: Understanding your UX goals
Initial Workshop & Discovery.
Join us for a 30-minute workshop where we learn about your team, goals, business, and product or service offerings.
This session helps us get to know you and understand your needs and goals.
We will also discuss your current pain points, explore who your target audience is, and work together to set clear objectives for the project to make our collaboration a success.
Chat to a specialistStep 2: Reviewing your website data
Website & User Data Analysis.
After the initial workshop, we conduct detailed user behaviour and engagement analyses, review competitor websites, and evaluate your current user experience.
This helps us collect detailed insights from your target audience and key website performance metrics to understand how users find your website, how they navigate it, and where they run into problems or errors that cause frustration and abandonment.
Step 3: Evaluating your usability & accessibility
Usability Evaluation.
Next is an in-depth Usability Evaluation, during which our UX specialists assess your website against industry best practices, known as Usability Heuristic criteria, to identify areas for improvement.
These best practices ensure your website is accessible and easy for everyone to use, regardless of age, ability, device, and more. Following this Usability Heuristic criteria when creating and optimising your user journey is essential for creating a great user experience for your website.
Chat to a specialistStep 4: Detailed reports & tailored recommendations
Reporting & Recommendations.
Following the data analysis and usability evaluation, we’ll review all the findings and present you with informative insights and actionable recommendations you can start implementing immediately.
If you need further guidance or would like our UX specialists to implement any recommended changes, we can explore this as a separate project.
Ready to reveal the issues holding your website back?
If you would like to book a comprehensive UX audit that lights the way to a user-friendly website, speak to our team of UX experts to see how they can help.
Frequently Asked Questions About UX Audits.
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When should I do a UX audit?
You should do a UX audit if you notice a drop in user engagement, an increase in user complaints, or declining metrics such as conversion rates and session durations on your website or app.
It’s also a good idea to perform a UX audit and general pre-launch checks before launching a new website or app or updating features to ensure it’s user-friendly and intuitive.
Also, if you’re planning a major redesign, a UX audit on your current website can identify existing pain points and guide your design decisions to enhance the user experience on the new platform.
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Why is a UX audit important?
A UX audit helps identify usability issues that affect user satisfaction and engagement. By analysing how users interact with your website or app, a UX audit reveals areas where users might face difficulties or frustrations.
Improving these areas can lead to higher engagement, increased conversions, and reduced bounce rates. A better user experience can also enhance brand perception and customer loyalty, making your website or app more competitive and effective in achieving your business goals.
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How long does a UX audit take?
The duration of a UX audit can vary depending on its complexity and size.
Typically, a comprehensive UX audit takes between one to four weeks. This timeframe includes initial workshops, user research and analysis, usability auditing, and reviewing the collected data to provide an actionable UX optimisation plan.
For an accurate quote and timescale for your UX audit, get in touch.
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Do you implement the UX audit recommendations?
If you don’t have an established in-house marketing team or don’t have the time or technical skills to implement the changes and recommendations identified in your UX audit, we can handle it for you.
These changes would be billed as a separate project to the UX audit or could form part of a more comprehensive, ongoing UX strategy and project.
To learn more about how we can support your UX journey, visit our UX Consultancy page or get in touch.
Who we've helped
Looking for a more consultative approach to UX?
Our UX specialists offer full consultancy and support, helping to craft and guide your UX strategy and training your internal teams to implement changes and follow best practices.
See our space.
Located between Portsmouth and Southampton in the town of Fareham, our Digital Marketing Agency HQ is a beautifully designed 3,000 sqft space which has been purposely created to allow our creative and marketing teams thrive in a super creative environment. We're proud to be able to showcase our amazing space where we regularly meet with our clients, partners and people. Our home, can be your home too.
Arrange to pop in for a coffeeBusiness Growth and Marketing Articles.
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