Experienced Paid Search Agency Partnered With Google Ads and Microsoft Ads.

At the start of each month, we’ll send you a detailed breakdown of your paid search account performance from the previous month.

These reports will explain how much has been spent, the budget allocation across each campaign within your accounts, the performance of these campaigns (impressions, clicks, and conversions), the type of conversions recorded, and which search terms led to a conversion.

This gives you a complete picture of your ad campaign performance and the results being generated.

We handle all the day-to-day heavy lifting when it comes to setting up, managing, and optimising your paid search campaigns.

Occasionally, we’ll need your input on things like complex product information, rules and regulations specific to your industry, and making changes to your landing pages if we need access.

We will also check with you before changing daily or lifetime budgets so you always have control over your ad spend.

Using keyword research tools like Google Keyword Planner and Semrush, we conduct in-depth research and analysis of your top keywords to identify the best possible opportunities for your keywords.

These opportunities will be based on multiple factors: keyword search volume, competition, search intent, and the average CPC (cost-per-click).

Just as we can select which keywords we want to target, we can also give platforms like Google Ads a list of keywords you do not want to target.

By monitoring your ad performance and keyword engagement and keeping this list of negative keywords up-to-date, our PPC Specialists will ensure that your ads are only being served for terms relevant to your offerings and the audiences you’re targeting.